CooTek, Inc. ("CooTek") is a fast-growing mobile internet company with a global vision, offering mobile applications including a portfolio of content-rich mobile applications: TouchPal Phone Book and TouchPal Smart Input. CooTek's mission is to empower everyone to enjoy relevant content seamlessly. Sophisticated big data analytics and data driven user insight are the backbone of CooTek's business.
Building upon user insights initially accumulated through TouchPal Smart Input, an intelligent input method for mobile devices, CooTek has formulated a systematic approach to growing a global product portfolio, through which it delivers relevant content, develops content-rich mobile application and increases its user base. CooTek employs proprietary big data analytical technologies both to process data it has gathered through its mobile applications and a large amount of content that CooTek sources and organizes from the internet. These technologies enable CooTek to obtain in-depth user insights and identify market opportunities.
CooTek's content-rich mobile applications focus on three categories: online literature, scenario-base content apps, and casual games. As CooTek's user base and business operations continue to grow in the recent years using its systematic approach, CooTek has demonstrated its monetization capability in mobile advertising. CooTek leverages its in-depth user insights to deliver targeted, precise and engaging advertisements that are relevant to users across various mobile applications. Reinvesting part of revenues generated by mobile advertising, CooTek can further improve its user-centric and data-driven technology, which enables CooTek to release more appealing products to capture mobile internet users' ever-evolving content needs and help it rapidly acquire new users with CooTek's ever-improving user profile analysis.
CooTek launched CooTek Ads, an in-house developed advertising platform supported by proprietary big data capabilities serving advertising customers directly or through advertising agencies. This system allows advertisers to create and manage advertisement campaigns and budget, and to place advertisements in CooTek's portfolio applications directly.
Location of Key Operations
Deloitte Touche Tohmatsu CPA LLP
IPO (September 28, 2018)
Minghang, Shanghai, China
September 16, 2021: Truth Runner: Another Top Ranked Mobile Game of CooTek - Sep 16, 2021
September 13, 2021: CooTek's Enhanced Profitability in Online Literature and Mobile Games Are Coming Along - Sep 13, 2021
September 8, 2021: CooTek Announces Second Quarter 2021 Unaudited Results - Sep 8, 2021
September 1, 2021: CooTek to Announce Second Quarter 2021 Unaudited Financial Results on September 8, 2021 - Aug 30, 2021
August 24, 2021: With the Recognition of IP Content Creation, CooTek Ranked on the Online New Economy (Shanghai) Top 50 - Aug 24, 2021
August 23, 2021: Fengdu Novel explores diversified copyright monetization and achieves breakthrough in content ecology construction - Aug 23, 2021 (cootek.com)
May 19, 2021: CooTek to Announce First Quarter 2021 Unaudited Financial Results on June 3, 2021 - May 19, 2021
May 18, 2021: CooTek to Participate in May and June Investor Conferences - May 18, 2021
May 14, 2021: CooTek's Catwalk Beauty Ranked #1 on the US iOS Games Chart on May 13 - May 14, 2021
May 11, 2021: CooTek Further Expands Its Pan-entertainment Content Ecology Through Strategic Investment in Gaming Industry - May 11, 2021
April 26, 2021: CooTek Files Annual Report on Form 20-F for Fiscal Year 2020 - Apr 26, 2021
April 21, 2021: Argus Research Initiates Equity Research Report Coverage on CooTek, Inc. (NYSE: CTK)
April 13, 2021: Fengdu Novel Launches Li Hu's New Book 'King of All Xiang' Online
March 25, 2021: CooTek Announces Fourth Quarter and Full Year 2020 Unaudited Results
March 22, 2021: CooTek to Announce Fourth Quarter and Fiscal Year 2020 Unaudited Financial Results on March 25, 2021
March 16, 2021: Fengdu Novel Launches Its First Writing Contest to Promote Growth of Fantasy Authors
February 24, 2021: CooTek to Participate in February and March Investor Conferences
February 8, 2021: CooTek Awarded "Shanghai Copyright Demonstration Unit" by Shanghai Copyright Bureau
January 26, 2021: Fengdu Novel Collaborates with Content Partners to Accelerate the Development of Online Literature Ecosystem
January 25, 2021: CTK: CooTek Announces Entering Into A Combined Financing Package
January 20, 2021: Fengdu Novel's Taps Into IP-based Short Video Series For Diversified Content Strategy
January 7, 2021: Fengdu Novel Launches Audiobook Feature to Further Improve User Experience
January 6, 2021: Fengdu Novel's Deputy Editor-in-Chief Talks About Empowering Online Literature with AI at Online Literature Summit 2020