Zhihu, Inc. is an iconic online content community with a mission to empower people to share knowledge, experience, and insights, and to find their own answers. On Zhihu, users explore and enjoy a variety of content from daily lifestyle and entertainment topics to sophisticated knowledge and experience, and to preparation for life events and decisions. Since its inception, Zhihu has worked relentlessly to develop itself into a trustworthy content community. By promoting a culture of sincerity, expertise, and respect (认真、专业、友善 ) developed through years of cultivation, Zhihu fosters a vibrant online community where users contribute and engage while respecting diversity and valuing constructiveness.